Lets think about the greatest artists of all time for example Pablo Picasso, Paul Cezzane, John Constable and Leonardo Da Vinci they where more than just great painters they where artists with passion and a strong sense of there own style. Painting to them wasn't about profit, they didn't wake up every morning and think "If I paint this by the end of today I will make twice as much money than if I finish it tomorrow". There intensions where about creating something unique, visual attractive and something more than just a wall filler.
When I design a website for someone I work with principles, I aim to please, I'm always thinking about producing a robust product that fulfills its purpose in every way. With my 7 year experience I have gained personal opinon about what I like and don't like, I have certain rules and criteria that each of my designs must follow, quite often it is a detail overlooked by the untrained eye and in many cases has taken me days longer to sort out than I first expected. If your a felow web designer you know already where I am going with this. At the advent of XHTML and CSS where separating design from content became a big thing for the better it wasn't without its problems and most web designers who use CSS will tell you its a real knightmare many have stuck with the old style due to the problems that occurs with the way different browsers render the content. CSS and XHTML altho simple languages, it is one of the hardest things to master and acheive the same visual output in all browsers. My design targets are always set to deliver the same results in all browsers while still producing something far more than just a website.